U.S. Investment
The appeal of investing in U.S. companies lies in their diversity and growth potential. The United States is the world’s largest economy and home to many companies that lead the global market. In particular, industries such as technology, healthcare, and consumer goods are driving innovation across a wide range of fields, providing investors with an abundance of attractive options. Furthermore, the U.S. market is highly transparent and well-regulated, creating an environment where investments can be made with relative confidence.
Investment Consideration
We introduce the risks and attractions of each company to help make investment decisiosn easier
Stability
Companies with stable past performance.
Growth Potential
Companies with prospects for further expansion in future markets.
Risk
Risks due to changes in the industry or market.
Sector-Based Investment Guide
Sector investing refers to focusing on specific industries or categories (e.g., Technology, Healthcare, Finance). Depending on the state of the economy or market, certain sectors tend to grow more than others. In this section, we explain which sectors attract attention based on economic conditions and interest rates.
Chose Sectors Based on Economic Conditions and Interest Rates
① When the Economy is strong (boom period)
When the economy is expanding, consumption by individuals and businesses increases. In such conditions, the following sectors tend to attract attention:
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Technology: Growth is expected as consumers and businesses demand new technologies and products.
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Consumer Discretionary: Demand may rise for luxury brands and entertainment.
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Industrials: Demand for construction and logistics-related industries increases.
② When the economy is weak (recession period)
During downturns, people prioritize purchasing essential goods. In such conditions, the following sectors are considered favorable:
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Healthcare: Medical products and services remain in demand, providing stability.
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Consumer Staples: Companies producing food and daily necessities tend to maintain stable performance.
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Utilities: Infrastructure services such as electricity and water remain essential regardless of economic conditions.
③ When interest rates are high
Higher interest rates increase borrowing costs, but certain sectors may benefit:
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Financials: Banks and financial institutions may see higher profit margins as interest rates rise.
④ When Interest Rates are Low
When interest rates are low, borrowing and investment activity increase, positively affecting the following sectors:
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Technology: Easier access to funding accelerates the development of new products and services.
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Real Estate: Low interest rates encourage more investment in housing loans and commercial facilities.
Introduction to Sector-Specific ETFs
ETFs (Exchange-Traded Funds) are investment products that bundle multiple financial assets such as stocks and bonds.
Sector-specific ETFs specialize in particular industries or fields, allowing even beginners to easily start sector-focused investing.
Examples of sector-specific ETFs:
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Technology Sector: Technology Select Sector SPDR Fund (XLK)
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Healthcare Sector: Health Care Select Sector SPDR Fund (XLV)
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Financial Sector: Financial Select Sector SPDR Fund (XLF)
By using ETFs, investors can diversify risk compared to selecting individual stocks, while still focusing on specific sectors.
Companies
Apple (AAPL)
Apple is a globally recognized technology company that leads the market with innovative products such as the iPhone and Mac. It boasts strong brand power and customer loyalty, maintaining a dominant presence in the global market. In addition to hardware, Apple has been expanding its revenue streams through services such as Apple Music and iCloud, making it a company that combines both stability and growth potential.
Financial Information (Fiscal Year 2023)
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Revenue: USD 394 billion
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Net Income: USD 95 billion
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Growth Rate: +5% year-over-year
Apple’s appeal lies in the profitability of its product ecosystem and its competitiveness driven by continuous innovation. It can be considered a reliable option for long-term investment.
Microsoft (MSFT)
Microsoft is recognized as a global leader in software, hardware, and cloud services. Its flagship products, such as the Windows operating system and Microsoft Office, provide a wide range of solutions for both individuals and enterprises. In addition, the rapid growth of its cloud platform, Azure, has diversified its revenue structure and reinforced its position as a market driver through innovative technologies.
Financial Information (Fiscal Year 2023)
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Revenue: USD 232 billion
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Net Income: USD 72 billion
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Growth Rate: +7% year-over-year
Microsoft’s strengths lie in its stable cash flow, high profitability, and its expanding presence in the cloud market. As a company that continues to innovate, it represents a compelling option for long-term investment.
Amazon (AMZN)
Amazon is a global leader in both e-commerce and cloud computing. As an online shopping platform, it is renowned for providing customers with a one-stop solution for virtually every type of product. Its cloud service, Amazon Web Services (AWS), has become a major revenue driver and continues to sustain strong growth.
Financial Information (Fiscal Year 2023)
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Revenue: USD 524 billion
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Net Income: USD 33 billion
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Growth Rate: +9% year-over-year
Amazon combines global-scale operations with a strong presence in the cloud sector, offering both growth potential and stability. Its strategies, aligned with evolving consumer behavior and technological innovation, make it an attractive option for investors.
